Learn the benefits that data science can bring to your company from a business perspective, aligned to the different processes favored by this type of analysis. Through examples, we will see the groups of analytics applicable to different aspects of the business, enabling the generation of analysis proposals to your teams of data scientists according to their needs and allowing the understanding of the answers proposed by them. We will review basic concepts of statistics, as well as use examples applicable in different areas, referring to the models that are commonly applied in them, explaining the value they deliver in case they are applicable. We will explain the process that Data Science applies to solve the problems, and why it is so important to consider the feasibility analysis in this type of projects, as well as the work in cycles. It will be complemented with the guided analytics functionality of a leading Data Science platform, which does not require programming knowledge to apply some of the models mentioned. In three sessions of three hours each, the aforementioned aspects will be covered, in an exercise with constant participation of all participants, so that specific areas of opportunity within their businesses can be discussed.